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FACE
The side of the envelope without seams.
FACER-CANCELER
The machine that will automatically face letter-size mail in a uniform
orientation and cancel the stamps.
FACING IDENTIFICATION MARKS (FIMS)
A series of vertical full bars printed in the upper middle portion
of a mail piece, just to the left of the indicia. FIMS are used
to identify business reply mail, courtesy reply mail and other barcoded
mail.
FELT SIDE
The top side of the sheet on the paper making machine; usually the
preferred side for printing.
FIMS
Facing Identification Markings (see above).
FLAPS EXTENDED
Leaving the envelope's seal flaps in a vertical position (not folded
down).
FLAPS FOLDED DOWN
When flaps are folded down against the back of an envelope.
FLEXOGRAPHY
A printing process that uses a raised image area, inked by an anilox
roll, to press directly against the substrate to produce the image.
Flexo inks are usually water based and are very fluid, fast-drying
inks. This allows for very high running speeds.
FONT
All characters of a particular type.
FOUR-COLOR PROCESS
A printing and reproduction of full color images using the four
process printing colors—yellow, cyan, magenta and black—to
create a full-color, continuous tone image.
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